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Influencer – Goals and Measures


This post is the first step in developing an influencer strategy that can help in the Innovation of Advising, which empowers students and advisors in creating authenticity in the advising relationship.

Identify Results

Transform transactional advising general information and onboarding orientation to video, audio, and text resources in flipped advising modules with digital assessments by the Fall 2025 intake cycle. 

Measurement

Measurement efforts can utilize typical question/quiz formats for transactional pieces of advising to clear various holds and satisfy specific enrollment requirements. 

Further and ongoing assessments

  • Open-ended feed-forward monthly one-minute (what’s working/what can be better?) check-ins with students and advisors. Results open the door for collaboration opportunities that improve, clarify and streamline online resources for various readers, levels, and delivery modes and preferences.
  • Satisfaction surveys for advisors to express bottlenecks and pinch-points described by students. 30-minute weekly advisor check-ins to discuss and brainstorm for solution-oriented collaborative groups from across campus support (admissions, financial aid, IT, records) that provide solution-based improvement ideas as front-line interaction experts.
    • Departmental Likert surveys to obtain valuable and informative data metrics at targeted assessment points (two-three times during each semester). An example is an informational Tik-Tok campaign about the impact of dropping and currently available (live) resources/support services around significant drop deadlines. Followed by a “did this information help you” survey to assess growth mindset messaging‘s and support service referrals’ impact on retention/student success.
  •  Site visit statistics used to track resource utilization during targeted campaigned proactive outreach.

Vital Behaviors you are trying to change

  1. Create and allow for flexible advising options (online, e-advise, module/quiz-based, video/quiz-based, in-person), allowing for the ultimate diversity of choice, ownership, and voice for each learner and advisor within accepted and set boundaries/expectations. This vital behavior empowers and frees students and advisors from mandated expectations of advising interactions to express their individuality while contributing to the collaboration of compelling flipped advising opportunities.
  2. Advising modules can include internal triggers to direct students’ needs based on assessments from within advising modules. Answers/scores can launch informative videos, initiate a referral to support services (Careers, ARC, advising, financial aid/scholarships), targeted outreach, and follow up from stakeholders to explain options and impacts and/or advising/coaching campaign links. During peak advising/registration times, outreach efforts/campaigns will direct students to flipped advising resources. This action leaves advisors’ schedules open and available during critical availability timeframes.

Cultural/Organizational Influencers and Why

  • Advisors will be one of the most significant cultural influences in this change strategy because they have the front-line perspective of students’ frustrations and confusion. This innovation will empower advisors to help improve the student experience while reducing the repetitive and transactional calls, emails, and appointments that prevent them from more meaningful interactions with students.
  • Stakeholders will be another source of significant cultural influence in the transformation of advising as it encompasses and overarches all offices and services of the university structure (such as the records department; scholarship, financial aid, and veterans affairs; system administrators; technology support, service desk, and instructional designers; administrative support).



Innovation = Care

Put simply, care. Care about students. Care about advisors. Care about departments. Care about program and state requirements. Care about policies. Ultimately, care about changing lives.

… how vital the role of a strong advising relationship is to students’ retention and success. Providing students with 24/7 access to personally curated information resources can guide them throughout their programs’ completion. This innovation aims to improve the experience for both advisors’ and students’ while strengthening that relationship.

Short, D. R. (2022, September 18). An Invitation to Innovate Advising. The Advisor That Cares. https://advising.blog/the-advisor-that-cares/

Why = Make a difference

Guiding students to find or reconnect with a passion for learning and to make meaningful connections throughout their learning experience on the way to becoming life-long inquisitive learners. Helping advisors find their purpose and joy in helping others by helping them overcome challenges and valuing their input as change agents.

… my purpose is to make a difference in other people’s lives.

Short, D. R. (2022, October 23). Why? The Advisor That Cares. https://advising.blog/2022/10/23/why/

Goal = Motivation/Ownership

Who do our students want to become? Who do our advisors want to help them become? What motivates our advisors to come and guide students? How does each impact the lives of our students and advisors? (CSLE2COVA, 2018)

I want to help revolutionize advising.

Short, D. R. (2022, October 23). Head vs. Heart. The Advisor That Cares. https://advising.blog/2022/10/21/head-vs-heart/

References

CSLE2COVA. (2018, August 8). LMD EP07 preparing learners for life. YouTube. https://www.youtube.com/watch?v=kb4q5dUV4uY

Grenny, J., Patterson, K., Maxfield, D., McMillan, R., & Switzler, A. (2013). Influencer: The New Science of Leading Change, Second Edition. McGraw-Hill Education.

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C. C. C.


Collaboration Coalition Collective

Collaboration: “noun the action of working with someone to produce or create something”

https://languages.oup.com/google-dictionary-en

Coalition: “noun an alliance for combined action, especially a temporary alliance of political parties forming a government or of states”

https://languages.oup.com/google-dictionary-en

Collective: “adjective done by people acting as a group”

https://languages.oup.com/google-dictionary-en
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Head vs. Heart


An illustration of a gray brain (2 lobes) on the left of a balanced beam (level line over a circle) with a red heart at opposite end (right side).

While reading and watching the content for this, my fifth course in the ADL program, I found myself feeling a bit conflicted and frustrated. The research process that helped me identify my learning philosophy had me pulling away from my behavioral psychology undergraduate roots. Yet here I am, immediately thrust me back into concepts of behavioral change?

Wait a minute.

Stamp like image read in red "Don't Panic"

The Influencer book provides a framework for behavioral changes. As behavioral and social scientists, the authors share research findings, stories, and strategies that support change efforts. I am re-watching the Behavioral Science guys’ reminder that information overload and appeals to the head are not ways to inspire changes in behavior. Instead, we must appeal to the heart through “influential questions” (Crucial Learning, 2015).

But I thought I identified that I most align with humanistic and constructivist learning theories. Now I am returning to behaviorism? Behavioral change?

Fortunately, Dr. Dwayne Harapnuik’s post the head won’t go where the heart hasn’t been allowed me to explore connections of behavioral change through a cognitive lens which helped alleviate some panic. In this post, Dr. Harapnuik relays that “the science community is beginning to recognize the importance of the affective domain” (Harapnuik, 2015). To clarify, “the affective domain includes factors such as student motivation, attitudes, perceptions and values” (The Affective Domain in the Classroom, n.d.).


In this first assignment, I must balance and allocate the heart and the mind for change initiatives/strategies. Specifically, my innovation plan. The first task is identifying and articulating our Why, How, and What statements.

TEDx Talks. (2009, September 29). Start with why — how great leaders inspire action | Simon Sinek | TEDxPugetSound [Video]. YouTube. Retrieved from https://www.youtube.com/watch?v=u4ZoJKF_VuA

Simon Sinek defines why with the following questions:

  • What is your purpose?
  • What is your cause?
  • What is your belief?
  • Why does your organization exist? [Which I extend to include – why does your innovation exist?]

Using the neuroscience of the human brain, Simon Sinek illustrates the importance of starting with why through a golden circle, in which he explains that our feeling and emotional, limbic brain is “the part of the brain that controls behavior” (TEDx Talks, 2009). Sinek points out that by sharing our purpose and beliefs, we will attract others with those commonalities. He illustrates his point with a beautiful example from Reverend Martin Luther King Jr.’s (MLK) I have a dream speech. He points out that MLK “didn’t go around telling people what needed to change… he told people what he believed” (TEDx Talks, 2009).

Now to connect with what I believe? How do I get people to feel the way I feel? What is my why? While this seems big and overwhelming, I find encouragement in Simon Sinek’s call to action that “those who start with why… have the ability to inspire those around them…” (TEDx Talks, 2009).


Contemplating Tom Asacker’s questions on behavior change, I agree that “it is our personal narratives that move us to change the world and to improve our lives and the lives of others (TEDx Talks, 2014). I believe my own experience with learning gives me the purpose and passion for empowering my learners.


I want to help revolutionize advising. Dr. John Kotter argues that to enact change, one must “win over the hearts and minds of people” (Dr. John Kotter, 2011). Much like Sinek’s Golden Circle illustration, Kotter references two parts of the brain responsible for different functions (emotions/feeling vs. rational/thinking) and encourages change efforts must remember to focus on both aspects. Kotter (2012) urges that the “heart provides the energy to make something big, a big leap happen.” Kotter (2013) recommends that change agents work to create excitement and energy through transparency for the need and desire to strive for something better.


You see, I am all in.

“This is not an easy process but we owe it to our children and to the young men and women who are going to our universities and colleges with dreams of building a better world”

(Harapnuik, 2014).

References

Dr. John Kotter. (2011, March 23). John Kotter – the heart of change [Video]. YouTube. Retrieved from https://www.youtube.com/watch?v=1NKti9MyAAw

Dr. John Kotter. (2012, February 6). The biggest mistake I see: strategy first, urgency second. YouTube. Retrieved from https://www.youtube.com/watch?v=Qx46Z2daVtQ

Dr. John Kotter. (2013, August 15). Leading change: establish a sense of urgency [Video]. YouTube. Retrieved from https://www.youtube.com/watch?v=2Yfrj2Y9IlI

Harapnuik, D. (2014, September 16). People who like this stuff. . .like this stuff. It’s About Learning. Retrieved from https://www.harapnuik.org/?p=5198

Harapnuik, D. (2015, January 9). The head won’t go where the heart hasn’t been. It’s About Learning. Retrieved from https://www.harapnuik.org/?p=5461

TEDx Talks. (2009, September 29). Start with why — how great leaders inspire action | Simon Sinek | TEDxPugetSound [Video]. YouTube. Retrieved from https://www.youtube.com/watch?v=u4ZoJKF_VuA

TEDx Talks. (2014, June 30). Why TED Talks don’t change people’s behaviors: Tom Asacker at TEDxCambridge 2014 [Video]. YouTube. Retrieved from https://www.youtube.com/watch?v=W0jTZ-GP0N4

The affective domain in the classroom. (n.d.). Teach the Earth. Retrieved from https://serc.carleton.edu/NAGTWorkshops/affective/index.html

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Introduction, 5304


EDLD 5304, Leading Organizational Change, is my fifth course in the ADL Program, but it is the first that recommended an option to share a video introduction. I decided to get brave and record one for the class discussion boards, but I would also share it here since many of my readers may not yet be joining me in the program.

Hello. Howdy. Hi There!

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Growth Mindset Revisited


I’m not going to lie; I felt a little frustrated as I read the two meta-analyses on the growth mindset. I thought, “well then, why in the world did we read the growth mindset book and do so much work focused on the growth mindset?!?” Then I realized that I most likely would not have made it to this fourth course in the ADL Program without that opportunity to embrace my growth mindset.

As I move along in the program and contemplate how the growth mindset fits within my innovation and my daily interaction with students, I know that I have to help my learners understand the growth mindset and really work to overcome their fixed mindset voices, but creating significant learning environments has taught me that without carrying that mindset and those actions forward into a holistic learning environment the growth mindset won’t have the opportunity it needs to ignite the learners’ mindset. Everything I hope to do with my innovation to advising seeks to empower the learner to take ownership of this, their authentic learning opportunity. I want to model, foster, and cultivate their big-picture understanding of how they learn. I want them to seek and find the connections those opportunities and understandings provide in all aspects of life.

I cannot fully articulate the dichotomy that is in this program. It is one of the most challenging and frustrating processes for every assignment. There is so much to process, and you must seek as much context as you require to understand all the lessons available. The growth mindset revisited could not have come at a better time. As I wrestled through the 3 Column Table and UbD Template portions of Creating Significant Learning Environments, I appreciated every encouraging message of yet. I was grateful that I knew cognitively, based on research, that intelligence is something earned through hard work. As I reflect on my learning experience, I cannot help but keep asking:

“How do we make advising authentic?”

The choice, ownership, and voice this authentic innovation project provides me continues to inspire me to provide my learners with the same opportunity. I want to utilize the advising experience as potentially the first place a student could experience such an understanding of the learning process. From personal experience, I know the shift that takes place affects every other aspect of your life. You start seeing relationships, communication, and interactions all as potential opportunities to be a catalyst for change and improvements.

Advising is one of the first places students experience the university. Embracing the learners’ mindset will allow us all to aspire toward endless innovation goals as an institution.


Sisk, V. F., Burgoyne, A. P., Sun, J., Butler, J. L., & Macnamara, B. N. (2018). To what extent and under which circumstances are growth mind-sets important to academic achievement? Two meta-analyses. Psychological Science, 29(4), 549–571. https://doi.org/10.1177/0956797617739704

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Ub… kidding me?


I want to inspire my students to seek digital learning opportunities by modeling that behavior and showing the value of seeking multiple sources and applications of different aspects of learning. I know I better understand content and material when I can view it through different lenses and processes until it makes sense.

For example, here is my process for beginning the UbD Assignment. I first go to YouTube and search for each individual author and UbD. Then I search on the associated channels for the ADL program discussions. Here are some of the sources that I first used to frame the project.

After taking pages and pages of notes, I think reviewed the assigned chapters (Intro, 1 and 3) but I did not stop there. As I began trying to work my way through the assignment, I quickly found myself reading and taking notes on almost the entire book. This thirst to understand and to try to do right by my learners pushes me to consider more from the innovation to innovate advising.

I want to inspire the learners I have influence over to become digital learners too. Through combined formalized education and informal learning opportunities, I believe our learners have a more significant chance for understanding and skill transfer. As our learners experience authentic learning and connect informal learning, they will be more likely to carry those skills to the next challenge or task to be addressed. By giving our learners real-world learning opportunities, they will become the “self-evolving learners” that Grant Lichtman identifies (TEDx Talks, 2013). I am striving to increase curiosity and questioning by using questions. I hope that by prompting learners with questions instead of just providing information, they will begin to tap into their inquisitive mindsets and seek additional information and ask more questions. Through reigniting that curious mindset, I hope learners will be inspired to think outside the box and actively seek further information, verification, and clarification sources. 

References

TEDx Talks. (2013, March 21). What 60 Schools Can Tell Us About Teaching 21st Century Skills: Grant Lichtman at TEDxDenverTeachers. YouTube. https://www.youtube.com/watch?v=UZEZTyxSl3g&t=2s

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Connecting the Dots


I am working toward the learner’s mindset. I do everything possible to learn and absorb as many sources of information as possible on each topic with which we are presented. I seek outside resources, follow links from links, and reference farm for additional sources to provide more context for greater understanding. However, a part of this is my personality type. I am still learning and seeking ways to instill this mindset in my learners and learning environment. I hope to take my learners to the authentic space we experience here in the ADL Program. I want to create that inquisitive place where they actively seek to understand and make sense of their learning journey/experience. 

While I consider myself an independent learner, I believe my learners are dependent. Unfortunately, I think that I am to blame for creating some of this dependency. I am highly responsive and helpful as a person. Therefore, my learners can sometimes become lazy in seeking information because they know I will respond and provide information. I believe a portion of this comes from a customer service mentality of “keeping the students happy.” Still, it may also stem from working with incoming first-year students when I initially became an advisor. I have worked to provide guidance and direction more than just giving the answer since I began in the ADL Program, knowing that if I equip them with the knowledge of how to find information, there is a chance of them becoming independent learners. I can say from my experience that struggling through the process is how we learn the most. Upon reflection, in another sense of the word, I can say that I was a very independent learner when I began the program. Still, the learning community component has taught me how helpful the collective can be in thinking about our thinking. I struggle with finding the level of collaboration and communication that would make my experience even more meaningful. I am a bit of an outsider since I don’t work in the K-12 system, but I feel like this is an aspect that could be significantly improved by collaborating with others. I struggle with how to incorporate peer learning opportunities due to FERPA regulations. I love the idea of the collective and our learning communities. Unfortunately, I cannot disclose students’ names, majors, etc., needed to form collaborative peer groups. Still, I have been brainstorming other ways to make this happen through my ePortfolio. If the student opts into an organization or group on their own accord, then I wouldn’t be disclosing any personal information or if there were a means of creating a message board or some system without student names. I also have concerns that students might share personal/private information like student ID numbers, grades, GPAs, and negative comments about professors or the institution. I guess that is where moderation would be a factor. I realize students are entitled to all of those interactions. Still, as an institution representative, I’m not sure I can facilitate collaboration if those issues arise. I am still struggling to determine how students could collaborate and support one another.

[Learners Mindset]. (2021, January 18). Collecting dots vs connecting dots [Video]. YouTube. Retrieved October 8, 2022, from https://www.youtube.com/watch?v=_7o3Jh1KZLw

A factor I am trying to pay close attention to is the one about expert biases. In higher education, there is a whole culture that utilizes terms and jargon that everyone knows, but that is unfair to everyone who isn’t in the know. Even as I try to translate policy and procedure into laypeople’s terms, many internal phrases remain out of touch with our learners. I can completely understand how those “blind spots” or biases would be something to be very aware of and that I will need feedback from students/users throughout the development process. 

Additionally, I have been considering how to align outcomes, activities, and assessments, but I am still trying to wrap my head around my learning outcomes. What do I teach? How do I make that engaging and active? So much of what I have to share with students is currently information dumping. “Here is a massive amount of information; read it thoroughly, and let me know if you have any questions,” but many do not read the information provided. I have spent a year working with graduate students, being stunned by the lack of ownership some of my students accept in their learning journey. I have students who miss deadlines and delay their degree programs. I am the outlet for frustration and confusion about the program requirements and departmental expectations, which are entirely out of my control or my area. While I inform my students of their program’s requirements, I am not the content provider or developer of the necessary resources and information. I translate where and what the students need to know, but that doesn’t always lend itself to a clear set of learning outcomes. Speaking with Dr. Grogan has helped me conceptualize how I could create benchmarks and modules for different stages of the student’s journey. I don’t know if this means creating multiple courses and having key points where those courses are deployed or if creating one giant course that students progress through as needed where the modules can be selected as needed along the program path. The benefit of the second option is some learners may want to familiarize themselves with the whole process at the start. In contrast, the benefit of the first option is that students might not feel so overwhelmed by the amount of information with which the students need to become familiar. 

My goal is to embrace the opportunity to create a significant learning environment, so my innovation can be successful and hopefully improve the student experience, alleviate stress, and make room for other, more meaningful opportunities. By keeping the learners focused on the overall goal of the course(s), I can help them maintain clarity for why they will be participating in the learning activities outlined. Through these BHAG’s, learners can draw connections to experiences and information they already know and look ahead to what they will gain throughout our course or program. As I work through the worksheet and documents on creating significant learning environments, I am learning how important it is to focus on learning outcomes first and foremost. By working backward with outcomes in mind, I am learning that I can plan learning objectives and activities that align with those learning goals/outcomes.

Just in the few classes I have completed here in the ADL program, I believe there has been plenty of proof that the collect the dots method does not lead to long-term learning or understanding. Therefore, the only reasonable explanation is data points/quantifiable proof of “learning,” which we all now know is not what those test results show. Surveillance is, in my opinion, exactly why collecting dots is still the focus. Education has to have a quantifiable method to show parents, taxpayers, state agencies, and the federal department of education that they are meeting learning objectives. We have become so focused on the output that we have lost sight of the point or learning outcomes.

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Humanism and Advising


I’m feeling very wishy-washy. I keep thinking I have found a learning theory, then I learn more about it and change my mind again. Most recently, I thought there might be a mash-up between Humanism and Constructivism as my learning philosophy. I have read so much literature over the last several weeks. I have flip-flopped and flipped again. I find value in so many of the learning theories.

Right now, I am mentally agreeing with enthusiasm over the recent publications I’ve found regarding humanistic advising. Humanistic advising aligns with every professional purpose and passion I can currently identify. I can see my passion and interest in the humanistic advising philosophy in the professional development sessions I select and attend. I know that being caring and compassionate is 110% why I do what I do, why I stay when it’s tough, and why I try to go above and beyond everything single opportunity.

Andy Johnson [Dr. Andy Johnson]. (2015, May 22). Humanistic Learning Theory: Overview [Video]. YouTube. https://www.youtube.com/watch?v=uMGRWVXyrqg

The biggest challenge has been trying to wrap my mind around ways to bring this hands-on learning approach into my role and relationships with students. Throughout my New Culture of Advising consideration, I desperately wanted to find ways to introduce the power of the collective into my advising relationships. Federal regulations still limit me from connecting students with other students. Finding multiple current sources of humanism and advising gives me hope that there is a learning theory that will align with my goals and passions.

Nonetheless, as seen in my last post, I desperately want to incorporate the constructivist experience from which I currently benefit. The process of identifying a learning philosophy has indeed been a labor of love, and I ultimately see the reasoning in this painful pursuit. I cannot help but wonder if others read a brief description of the learning theories and picked from a paragraph or two. I have been digging and discovering sources and context in desperation for the one that felt right.

Andy Johnson [Dr. Andy Johnson]. (2015, November 11). CONSTRUCTIVISM: PART 1. YouTube. https://www.youtube.com/watch?v=nuS6E2mXqNE&list=PLtvxUlJdr92B__8zIcLxVDEpkLuOaorP2&index=3
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Book Response & Arguments


Transparency. Authenticity. Evolution.

These are a few words that I am trying to bring into my learning journey. By being vulnerable and open about my own experience, I may actual help another in their journey to do the same.

I do not know if I have ever written “a response” before. I mean I suppose it is possible that it was a writing prompt somewhere in my journey through public school, but nothing remains (a nod to the current model of education). Therefore, as I prepare to write my response to A New Culture of Learning: Cultivating the Imagination for a World of Constant Change, by George Thomas and John Seely Brown, I must first figure out what in the world a response is and how I will go about combining this with an argument for the changes I have proposed through my innovation plan.

Here were the top two search results for “how do you write a response to a book”

By being inquisitive about the assignment “Create your response to A New Culture of Learning” I am expanding the learning opportunity presented by the assignment itself as part of the authentic learning environment provided through the ADL Program.

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Responding to the New Culture


Here we go again. Another semester of graduate school has begun and we all start the process of acclimating ourselves to our new learning environments.

I am really excited about the opportunity to create a significant learning environment since I still face daily struggles with students who do not review information. I keep thinking back to The Behavioral Science Guys and David Maxfield’s caution about how more information doesn’t create change or motivation (Crucial Learning, 2015). I have to find a way to help people change when they don’t want to. What are some influential questions I can incorporate into my ePortfolio? How do I create a significant learning environment that will allow them to “explore motivations they already have” as recommended by Joseph Grenny (Crucial Learning, 2015).


I have been reviewing the course content and announcements in preparation for our first big assignment for “Creating Significant Learning Environments” and what I have ascertained thus far is that we are going to be:

  • 1) Creating a response to the New Culture of Learning
  • 2) Outline how we will move toward creating a Significant Learning Environment

We will do this by

  • 1) Creating an argument for how a shift to a CSLE can enhance learning
  • 2) What problems the CSLE we create will address
  • 3) What influence this CSLE will have on our innovation

What are some of your thoughts about how you will create a significant learning environment? What are some questions you might ask yourself?


Crucial Learning. (2015, January 5). How to Change People Who Don’t Want to Change | The Behavioral Science Guys [Video]. YouTube. https://www.youtube.com/watch?v=9ACi-D5DI6A