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Engaging Media

5317 Discussion 3


EKG - pulse rate display

In the ADL Program, we learn the importance of always focusing on learning. Technology, just for the sake of it, does not revolutionize education. We must be ready to engage in crucial conversations about our innovation ideas to be effective agents of change. To do this effectively, we must work to enact organizational change as we influence others. Acknowledging that our learners come to education from a new learning culture, we must find ways to adapt and reach our learners by creating significant learning environments. With intentional planning, we can present learners with choice, ownership, and voice within an authentic learning environment (COVA).

One of the critical components of becoming a catalyst for change is drawing others into collaborative relationships so that ideas and innovations can continue to grow and evolve with the input and perspective that others bring. Engaging media is one thing that we can employ to ensure that our message reaches those who can contribute. Speakers Mathew Luhn and Nancy Duarte discuss how effectively using media through storytelling can draw the audience into your message (Marwick Marketing, 2017; TEDx Talks, 2010). In my media project, I describe the misery that summer orientation season can bring to the advising profession. I will be the first to admit that in its current format (a long, hot day of walking all over campus and hearing people present to you), it is not an engaging experience. I cannot describe how many students and parents sleep through presentations and content. Hoping to resonate with potential readers of my article, following the advice of Nancy Duarte I paint this picture of the status quo sets the stage for my description of an alternative solution (TEDx Talks, 2010). I hope to draw readers into my article by describing “the new bliss” of what learners and advisors can experience by adding technology to expand the relationship (TEDx Talks, 2010). 

  • Set up:
    • Beginning: Problem. Explain the problem that you set out to solve.
  • Build:
    • Middle: Solution. Describe how you solved it.
  • Payoff:
    • End: Success. Get excited about the success this produced.

(Marwick Marketing, 2017)

  • What is:
    • Beginning: Establish what is, the status quo
    • Compare a drastically different vision of what could be
    • Compare and contrast the status quo and the new idea
  • What Could Be – A Compelling Solution
    • Middle: What is vs. What could be
    • What is vs. What could be
    • What is vs. What could be
  • The New Bliss
    • End: Call to Action

(TEDx Talks, 2010)


References

Marwick Marketing. (2017, May 30). Story telling in business – Pixar story teller Mathew Luhn at CIMC [Video]. YouTube. https://www.youtube.com/watch?v=HYQOW34b-0g

TEDx Talks. (2010, December 10). TEDxEast – Nancy Duarte uncovers common structure of greatest communicators 11/11/2010 [Video]. YouTube. https://www.youtube.com/watch?v=1nYFpuc2Umk





Swing Batter, Batter

Participate in a class discussion in which you begin by addressing the following issues/questions:

  1. Discuss ways that media can engage the audience to influence their thinking?
  2. What have others done to engage you?
  3. How will you incorporate these ideas into your media project?
  4. How would you influence reviewers to read your publication?


One of the critical components of becoming a catalyst for change is drawing others into collaborative relationships so that ideas and innovations can continue to grow and evolve with the input and perspective that others bring. This Resources for Digital Environments course asks us to create a media project to advertise our publication article. Media allows the viewer to increase or decrease the speed of content. As a learner who still takes old-fashioned pen-and-paper notes, I appreciate the ability to back up and replay. The addition of closed captioning has been instrumental in my full understanding and is especially helpful when recording quotations.

Speakers Mathew Luhn and Nancy Duarte discuss how effectively using media through storytelling can draw the audience into your message (Marwick Marketing, 2017; TEDx Talks, 2010). Dr. Harapnuik does an exceptional job of placing questions of inquiry throughout his introduction videos. I always search for Learners Mindset Discussion podcasts on the topics we cover throughout the ADL Program. He has continually taught us about the power of storytelling and drawing your audience into your ideas through active, engaging, personalized learning. In my article, published in sources read by advisors, I reflect on the misery that summer orientation season can be for our profession. I cannot describe how many students and parents sleep through presentations and content. Improving these events through engaging media presents an opportunity to draw them into the event’s purpose, preparing their learner for the upcoming college experience. Mathew Luhn explains that you need to draw people in by creating something unusual, unexpected, or has some sort of action or conflict in the very beginning in [the] first eight seconds” (Marwick Marketing, 2017, 22:30). Nancy Duarte (2010) creates this hook by comparing “the commonplace of the status quo, [… contrasted …] with the loftiness of your idea” (TEDx Talks, 2010, 6:57-7:02). I hope to draw readers into my article by describing “the new bliss” of what learners and advisors can experience by adding technology to expand the relationship (TEDx Talks, 2010).

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Searching vs. Trying


Cartoon male detective wearing a green jacket and hat, holding a magnifying glass, scratching his head while examining a red question mark.

Thanks to the ADL Program, I love that I am constantly observing my learning behaviors. 

I recently rearranged and connected multiple monitors. I still laugh at how much of this program I completed working on my laptop monitor alone. In my household, there are three adult technology users. My husband and adult daughter are gamers of every variety (board, tabletop, console, PC), and I have dabbled in all of the above, frequently poorly. We have accumulated several longer-used devices.

This morning, my taskbar is not showing on the additional monitors. I am constantly rearranging the monitors due to recording requirements vs. writing requirements. I create homemade teleprompters for digital media presentations, though I still need to find a way to scroll the text while recording. I discovered how to scroll text, but since I’m clicking between windows to advance presentations during recordings, it stops and annoys me! The display setting changes likely resulted in an unintended change or a misfired keyboard shortcut. 

Image of web browser open to web address https://www.google.come with the colorful logo.
Image of red background with white text "You Tube" logo.

Into my handy dandy search engine, I type, “can I extend the menu bar across monitors,” and while executing the search, I decide to go digging through system settings to see if I can find it myself. What do you know? Right there in Personalization > Taskbar is a toggle to do precisely that. I click back over to my results and mentally applaud my learner’s mindset that knows there is a resource I can utilize when needed. Still, I am also a solution-seeking, inquisitive learner who will go tinkering about and seek support as required.

THIS! The learners’ mindset is what I want to help learners discover: their authentic learning opportunities. I want to work with a team of advisors to channel the passions that feed their strengths and abilities. I want to help humanize the relationship of advisors and of students. 

The advisors feel like robots and that what they say isn’t heard and doesn’t seem to matter to many students. TAsked to justify the behavior and decisions of students who did not follow the advising they received or failed to follow the outlined procedures. They are placed into cycles with no finish line or celebration, leading to impending dread as the subsequent avalanche falls to them to manage. 

When stressed out, people are not usually the best version of themselves. Insecurity can express themselves in hurtful and accusatory ways. Learners and their parents often need clarification on rules and regulations. Because learners have yet to learn the terminology used at the university, they will talk to multiple offices and people before getting the necessary information to make timely decisions. Understaffed and overworked humans can make mistakes, which damages relationship building. If we can help learners learn how to learn, they will also seek, verify, and understand well-planned and executed learning outcomes. 

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Leftovers


Media Project leftovers

Mannn, there’s so much to share. I definitely wanted to include a million quotes and clips in my media project. I will put them all here for now so I can revise and improve my thoughts, my article, and my innovation when I feel less limited by deadlines and time limits.


Quotes with YouTube clips:

This relationship has the potential to guide students through the unfamiliar landscape, and the language of higher education can also equip them with the skills needed to make informed decisions and choices in life. Jim Ott (2016) passionately echos this opportunity by saying that “significant learning comes through relationship” (TEDx Talks, 2016, 12:18-12:20). These connections allow the navigation of experiences, emotions, and the many questions that arise.

Sir Ken Robinson (2010) explains that the 21st-century educational landscape has “an unprecedented demand for innovation, for fresh thinking, fresh social systems, fresh ways of getting people to connect with themselves and have lives with purpose and meaning” (RSA, 2010, 32:37-32:40).

Jon Stolk (2015) says, “choice, trust, acceptance, encouragement, dialogue, care; when students feel these things, there are extremely strong positive correlations to a bunch of the stuff we we say we care about. So things like peer learning and active help seeking this is engaging with others in the learning process. Learners finding more value in what they do. Self-efficacy, the sense that you can be successful. Intrinsic motivation. Creativity. Very high level cognitive engagement, metacognition, thinking about your own thinking process” (TEDx Talks, 2015, 15:17-15:50).

Jim Ott (2016) passionately explains, “so if we are truly interested in the future of our children we must give them significant learning. We must give them a sense that they matter. We must invest in the emotions of now because everything about what we care about, their future, depends on them developing a foundation of believing in themselves. That they have value that they have purpose. That they matter. That is significant learning” (TEDx Talks, 2016, 14:56-15:27)

Craig Mertler (2019) challenges us all “to think about some aspect of your life, that you would like to change. No matter how big or how small. It doesn’t matter if it is personal, professional, academic. It doesn’t matter because you own it. It’s about you and your life. Find a different way of doing this thing and try it out. Gather some evidence of how well it worked for you and then make a plan for where you go next. Is this the solution or do I need to keep looking. Do I need to keep finding better ways to improve?” (TEDx Talks, 2019, 9:43-10:17)

Sir Ken Robinson (2010) “people do their best when they do the thing they love. When they are in their Element” (RSA, 2010, 26:45-26:51).

Sir Ken Robinson (2010) “evidence is persuasive when people get to connect to this powerful sense of talent in themselves, discover what it is they can do, they become somebody else. And that […] me is the premise of building a new education system” (RSA, 2010, 27:03-27:15).

Through discussions and reflections, advisors guide learners through encouraging questions. Working with students to help them understand their why (TEDx Talks, 2019), connect with their goals, and reignite the inquisitive mind. Sugata Mitra (2013) poses that “encouragement seems to be the key […] simply saying wow, saluting learning” (TED, 2013, 13:58-14:10).


Harapnuik, D. (n.d.). CSLE. It’s About Learning. https://www.harapnuik.org/?page_id=849

Horn, M. B., & Staker, H. (2017). Blended: Using disruptive innovation to improve schools. John Wiley & Sons.

Khan, S. (2011, March). Let’s use video to reinvent education [Video]. TED Talks. https://www.ted.com/talks/salman_khan_let_s_use_video_to_reinvent_education?language=en#t-149503

RSA. (2010, February 4). Sir Ken Robinson – changing paradigms [Video]. YouTube. https://www.youtube.com/watch?v=mCbdS4hSa0s

Steele, G. E. (2016). Creating a flipped advising approach. NACADA Clearinghouse of Academic Advising Resources. Retrieved from https://nacada.ksu.edu/Resources/Clearinghouse/View-Articles/Creating-a-Flipped-Advising-Approach.aspx

TEDx Talks. (2009, September 29). Start with why — how great leaders inspire action | Simon Sinek | TEDxPugetSound [Video]. YouTube. Retrieved from https://www.youtube.com/watch?v=u4ZoJKF_VuA

TEDx Talks. (2016, March 14). Significant learning | Jim Ott | TEDxBellevueHighSchool [Video]. YouTube. https://www.youtube.com/watch?v=Zos6lhaehfo

TEDx Talks. (2019, March 20). Personal empowerment through reflection and learning | Dr. Craig Mertler | TEDxLakelandUniversity [Video]. YouTube. https://www.youtube.com/watch?v=uzDsT-25w14

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What to Write


Going through Dr. Harapnuik’s content and nearing the end of the ADL program makes many connections between the strategies and learning accomplished throughout this authentic learning environment.

I cannot help but reflect on my personal why (TEDx Talks, 2009). My passion is caring about other people. My goal is to make a difference and to try and make things better for those around me. Caring about others drives me to make a difference for frustrated students and advisors.

Advisors have an opportunity to embrace innovation in the ways that we approach our advising relationships. Think about ways to turn the repetitive parts of your job (the unrewarding information transfer topics and system onboarding done with students) into question-based searchable resources. What if posing questions and teaching students where and how to find information is far more valuable than trying to be the holder of all knowledge, policy, and departmental preferences.

My vision is that advisors and students will collaborate to create resources and communities that support and encourage one another as advisors step into mentorship roles and learners find peer support and guidance. Guiding learners to explore their goals and questioning what challenges or obstacles might hold them back allows learners and advisors to discuss and problem-solve unique concerns and considerations at individualized levels. Advisors serve as guides or coaches while students research advising resources, university websites, and support services relevant to their issues and concerns. Learners embrace ever-increasing efficacy over their learning experience through reflection blogs, cohort discussions, and peer meet-up opportunities (in person and virtual).


TEDx Talks. (2009, September 29). Start with why — how great leaders inspire action | Simon Sinek | TEDxPugetSound [Video]. YouTube. Retrieved from https://www.youtube.com/watch?v=u4ZoJKF_VuA

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Find your Element


In the On Point interview, Sir Ken Robinson (2013) shares that as a young person, he found himself in special education classes and recognized people around him. “Finding what lies within” became a personal passion (Wbur, 2013).

https://www.wbur.org/onpoint/2013/06/19/sir-ken-robinson

This makes me very interested in learning more about his books:

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Fire


Let me tell you. It is not exactly easy to focus on much of anything when there is a 3,000-acre wildfire burning a dozen miles away. I’m really trying to hunker down and diligently write while processing the program content, yet all I can do is scroll and refresh, hoping for some update as to whether or not I need to grab what I can carry and the animals I can haul to boogie on out of here.

My three giant LaMancha goats are probably the most stressful part of that equation. Things are replaceable, and even irreplaceable things won’t impact going on with life if the worst were to face us, but letting loose or leaving my dream and reason for moving out here in the first place is the most stressful of all.

I will try to apply Dr. Harapnuik’s early advice about 90-minute work sessions. I am going to tell myself that I can step away from the wildfire for 1.5 hours to focus on school, then I can scroll for updates until the next 90-minute work session. Surely, my mind can use the break from the anxiety and worry that comes with watching and waiting.


I can’t help but make connections to this week’s module content and discussion. I absorbed Sir Ken Robinson’s message (2013 & 2015) to explore passions, following interests, and creativity to decide what I could say about my innovative digital idea that others would care enough to read about. As I sit here wondering if the worst was to come, what would I look back on smoldering ruin, wondering what I regret leaving behind. In much the same way, this publishing course answers the question, what is one thing I want other people to know about me about my passions. How can I help change the world, one learning at a time, so that others with the same heart can do the same?


Update. I made it about 40 minutes before I am stepping back outside to watch, smell, and scroll some more for updates and information. I am determined not to let this situation cost me my GPA, final semester, and second-to-last course. This first assignment is due Sunday, and I will find a way to power through between stress, anxiety, sleeplessness, prayers, and naps.

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Sneaky, sneaky


There are so many times while reflecting on this program that I see and appreciate how sneaky Dr. Harapnuik is with this whole learning thing. I hope that other learners throughout my cohort see their own learning development and recognize that we can help our learners do this too. This program has equipped us with so many strategies to effectively create and implement change in our areas.

For example, I’m reviewing the final usability assignment and seeing how many other courses lead and tie into this. Every step is connected to a previous one in some form or fashion. I see how much my thoughts and ideas evolve and how much stronger they will be as I invite others to innovate, advising with me.

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Ready, Set, Usability Test


Well, here I go again. Preparing to do something I have never dreamed of doing before. I am about to embark upon my first experience with usability testing. Finding tasks that would give me a user experience in interacting with my course has been challenging. The hardest part has been avoiding biased language and providing too many instructions.

Usability Test Script

Usability Test Resource

My Usability Testing Notes and Observations Log is the last step in my prep work development process.

Ready, set, it is usability testing time!

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Outcomes and Action


Reflecting upon this first course, I know there is too much content to cover.

Would a longer duration or a multi-course approach work best?

What I envision is a 15-week course that is broken up into three five-week classes. I hope shorter courses will be less overwhelming to learners. This approach would allow me to narrow in on each course’s focus.

  • The first course would introduce the learner to what an advisor is, does, and when to contact their advisor. This introduction to advising includes a ton of information about policies, procedures, impacts, and considerations which serve as an onboard to the university.
  • The second five-week course would hit right around the time learners face their first big exams, questions about the fit of their major selection, and whether this college experience is going how they imagined it would. This five-week course could focus on resources available and referral procedures, reinforcing the advising relationship as a central hub for connecting across campus. This course could also utilize growth and learner’s mindset information to empower learners to actively drive their educational experience instead of accepting the role of a passive participant. This five-week course also includes social and academic connections throughout campus life, from student government association, leadership conferences, greek life, intermural sports, and so much more. These three focus areas could drive home the learning outcome for a healthy and holistic student support system and experience.
  • The final five-week course would revisit the learning outcomes covered in the first two five-week courses and add the technology that learners will use to monitor their degree progress, explore other majors of interest, and ensure they are taking the classes they need at the pace and timeframe recommended by their department for timely graduation. This course will empower the learners to prepare a four-year plan of study and a one-year registration plan and allow them to verify that every class they register to take moves them closer to 100% completion.

Completing a cumulative final exam with a minimum score and advisor review may serve as a mandatory advising pass for the following semester by demonstrating their learning through formative and summative assessments for the entire 15-week term.

  • Measurement would require learners to prepare a registration plan with course reference numbers for the next academic year, a narrative statement about their major and career interests, an itemization of the services and social opportunities utilized and explored, if not used, a narrative account about the other ways students found support.
  • Multiple choice/short answer assessments of university policy, procedures, and implications (financial aid, time to degree, etc.) allow the measurement of information transfer topics important to students throughout their college experience.

Students with questions or advisors with concerns would allow for more meaningful and enriching advisor-advisee interactions.




Developing Learning Outcomes

  • What are the essential things students must know to be able to succeed in the course?
  • What are the essential things students must be able to do to succeed in the course?
  • What knowledge or skills do students bring to the course that the course will build on?
  • What knowledge or skills will be new to students in the course?
  • What other areas of knowledge are connected to the work of the course?

Active Verbs for Bloom’s Revised Taxonomy

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Accountability


Personal. Professional. Academic.

Accountability.


Man, it really does go so far in helping you work through your own thoughts and ideas. Just having someone ask you what is working, what could be better, and just check in to say, did you consider this? You may have overlooked that? Don’t forget you wanted to do this. I keep thinking of the WIG sessions for 4DX; what did you do to move the WIG, what are you committing to do in the next week to continue moving the WIG, what are you not meeting expectations, and how will you improve or compensate?


Academically, I’m feeling a bit out on an island, so I’m throwing out some feelers to see if I can rectify that. Professionally, my leaders are doing a great job holding their team members accountable. They are collaborating and seem to be moving toward healthy functioning teams. I am doing everything I can to be a supportive leader and teammate by asking for their feedback and ideas, genuinely appreciating their efforts, and hoping (thinking) that the workplace environment (morale) is improving.